Email · welcome · Conduction

Subject Welcome to {{ APP_NAME }} · three first steps From {{ SENDER_EMAIL }} To {{ CLIENT_EMAIL }}

$ man {{ APP_SLUG }}

Welcome, {{ CONTACT_FIRST_NAME }}.

{{ APP_NAME }} is running. Three things to make the first week a real success:

Read the quickstart, one page

{{ APP_NAME }} docs at {{ APP_SLUG }}.conduction.nl. One page, reads in 5 minutes, no 50-page manual.

Join the community

Slack: conduction.slack.com. Forum: forum.conduction.nl. Something not working? Ask, no ticket queue.

Start in {{ APP_NAME }} →

Questions, a weird bug, or feedback? Reply to this mail. I read them all.

{{ SENDER_ROLE }} · Conduction

            Conduction B.V. · AGPL/MIT · Lauriergracht 14h, Amsterdam · unsubscribe
          

Email · welcome · cobalt header, three hex-numbered steps

Why we built it this way

Three steps, no feature tour

Welcome emails are famous for "Welcome to our platform!! Here are 12 features to discover!!" Our version: three concrete steps, one button, link to the community. First-week success, not first-impression feel-good.

"$ man {{slug}}" eyebrow. Plex Mono, terminal-style. Matches the Conduction CLI heritage and signals: this is a tool, not a SaaS product with an onboarding flow.
Hex-numbered steps. Step 3 is mint green (community), the other two cobalt. Visual cue: step 3 is "human", the others are "tool".
One CTA, not four. "Start in {{app}}". Not "Read our blog / Follow on Twitter / Share with colleagues / Watch the webinar".
Slack and forum links direct. No "go to your dashboard and click through to..." MKB buyers want one click to where the people are.
"Reply to this mail. I read them all." Not "for support open a ticket at portal.x.com". Reply goes to a human.

Uses

email-invoice chassis · voice for "three steps, no feature tour" tone · --hex-pointy-top clip-path for numbered steps · --c-mint-500 for the community step